2024 Forbes World’s Most Influential CMOs Luncheon

EVENT IN BRIEF

Photography By Ben Ricard

Reasonable conversations about the CMO’s evolving role—and equally unreasonable click-bait headlines about its disappearance—both mask and highlight the portfolio of pressures facing today’s chief marketers.

Tasked with providing growth certainty in perpetually uncertain times and detecting meaningful signals from a global cavalcade of noise, marketing leaders may feel they are damned-if-they-do-and-damned-if-they don’t.

But despite all this, the 50 chief marketers recognized on the 2024 Forbes World’s Most Influential CMOs List, along with this year’s two Forbes CMO Hall of Fame inductees, rise above these challenges and constraints.

Live in Cannes, Forbes convened three of the top 10 CMOs recognized on this year’s list for a conversation on the evolving nature of CMO Influence.

Highlights

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