American Tourister, Kiztopia Spin Travel Tale with ‘Where Wheel You Go?’ Collection | LBBOnline

Alicia Lee, business manager Asia at American Tourister (collaboration and capsule projects), said, “Just as how board games can lead us to exciting new places, our new collection evokes a sense of magic and adventure with Kiztopia’s iconic animal characters as travel companions that embody the joy of discovery.”

Koh Hwee Peng, creative partner at Blak Labs, said, “There’s something incredibly special about seeing the world through a child’s eyes.”

She added, “Our team at Blak Labs crafted a narrative featuring Kiztopia’s iconic characters, designed to excite both parents and children about their travel adventures. With the production expertise of Kenny Ong from Wonderworks, we brought this story to life, showcasing the collection’s visual appeal and practicality.”

The ‘Where Wheel You Go’ collection features eight unique designs, each starring one of Kiztopia’s beloved animal characters, making every travel experience a magical adventure.

Available from August 2024, the collection includes a range of Upright Luggage, Backpacks, and Travel Pillows, inviting travellers to weave their own tales of adventure.