Prime Day fashion deals: Up to 77% off Coach, Levi’s, Franco Sarto, more

If you’ve been eyeing fall fashion trends but didn’t want to splurge. on new wardrobe buys, now is the perfect time to upgrade your style. Amazon’s fall Prime Day, formally known as Amazon Prime Big Deal Days, is back with tons of markdowns on cozy sweaters, classic jeans and so many more must-haves.

The deals kicked off at 3 a.m. EST yesterday and are expected to end tonight, so don’t wait too long to add your favorites to cart. Luckily for you, you don’t have to search on your own. We’ve been combing through thousands of discounts since the sale launched and have seen plenty of fashion finds starting as low as $5.

From editor-favorites to classic brands such as Levi’s, Tommy Hilfiger and Gap, you can easily elevate your wardrobe with the best of the best. Scroll below for trendy accessories, must-have footwear and fall-inspired clothes to zhuzh up your looks — for a steal!

Clothing deals | Shoe deals | Jewelry and accessories deals | Sign up for SMS | How we chose

GAP Ribbed Tank

Stock up on these ribbed tanks from GAP that come in six hues and are currently on sale for less than $5. Made of cotton, elastane and rayon, this versatile tank features a classic round neckline and is extremely versatile.

Mangopop Square Neck Short Sleeve Bodysuit

You can never go wrong with a basic bodysuit, and if you’re someone who loves tucked-in styles, this piece is a must-have. The fabric is soft, comfortable and easy to wear thanks to the snap closure. One Shop TODAY writer gave a review for a similar iteration and said it has the perfect amount of stretch.

Gloria Vanderbilt Classic Tapered Amanda Jeans

With nearly 68,000 total ratings, it’s clear that these jeans are an Amazon shopper favorite. So, we can’t believe we found them for less than $20 — that’s 66% off the original price!

Colorfulkoala High Waisted Tummy Control Workout Leggings

If you live in leggings during the colder months, you’ll want to add this pair to your rotation. Made of polyester and spandex, these workout leggings help with tummy control and come in over two dozen colorways, including a wild leopard print and army green splinter camo.

Gloria Vanderbilt Amanda Classic High Rise Tapered Jean

Score some serious savings on this tapered pair of jeans that sit at your natural waist. We love that they come in a plethora of different colors and feel like a truly versatile pair of bottoms.

Levi’s 720 High Rise Super Skinny Jeans

Finding jeans for tall women can be daunting but this pair promises a great fit. It comes in multiple colors and sizes, and the snug waistline makes it great to match with belts.

The Gym People Thick High Waist Yoga Pants

Upgrade your activewear with these yoga pants featuring a thick waistband and side pockets. They promote great compression and stretch, plus there are many colors to choose from.

Amazon Essentials Open-Front Cardigan Sweater

Add a cozy element to your outfits with this cardigan sweater. It’s lightweight, flattering and timeless. It comes in multiple colors and is a nice thin layer to keep it slightly warm yet breathable.

Shapermint High-Waisted Body Shaper Shorts

These editor-loved shaper shorts (and No. 1 bestsellers on Amazon) are currently on sale for 44% off. The come in several colors to match your skin tone and feature thigh-slimming technology for a flattering fit.

Gap Classic Straight Fit Denim Jeans

Have you retired your skinny jeans from your wardrobe? This straight fit will add a classy and timeless element to your outfits. Pair them with boots, sneakers or heels — every type of footwear matches these jeans.

Ekouaer Classic Button Down Silk Pajama Set

Sleep in style with this sophisticated pajama set. And yes, it will add a glamorous vibe to your evening when you opt for silky fabrics like this one.

Automet Half Zip Pullover Sweatshirt

This cropped pullover is a must-add to your fall capsule wardrobe. With over 30 colors to choose from, this half zip fleece will keep you warm all season long, without sacrificing style. It also features a thumb hole and kangaroo pockets for safely storing your phone, lipstick and more.

Polo Ralph Lauren Men’s Classic Fit Crewneck Shirt (Pack of 3)

Re-stock your collection of staple tees with a few from Ralph Lauren! You can grab a pack of three for under $25 during Prime Day. (And they come in a few colorways if you’re tempted to grab more than one.)

Anrabess Oversized Knit Pullover

Anrabess has many beautiful sweatshirts for the cold season. Even associate writer Kamari Stewart gave a review for a knit sweater similar to this design. If you want something easy to wear, this one is cozy and comes in numerous hues.

Amoretu Tunic Dress

Sure, this tunic dress is great for summer weather, but there’s an easy way to make it a go-to for fall as well. Pair it with tights, an oversized cardigan and some Chelsea boots for the perfect cool-weather look.

Anrabess Sweater Skirt Set

There’s nothing like a chic two-piece set to make you feel cute and confident. With a knit knit fabric and long sleeves, this one-and-done outfit is bound to be a go-to this season and beyond.

Anrabess Coatigan

This coat-cardigan hybrid is the perfect layering piece for fall. It has the plush, warm feel of a coat but the ease of a cardigan, which means you can wear it just about anywhere, for any occasion. Plus, it comes in over a dozen different colors and in sizes XS-XXL.

GAP Poplin Big Shirt

This poplin big shirt from GAP is super trendy and comes in five unique colors. Featuring long sleeves with button cuffs and a spread collar, this oversized shirt is great for wearing to the office or brunch with friends.

Lillusory Oversized Slouchy Knit

We don’t know about you, but once we get our hands on this cardigan, we’ll be wearing it all fall long. And with this 43% Prime Day discount, we’re also pretty tempted to grab a few more colors, too.

True & Co True Body Lift Triangle Adjustable Strap Bra

If you have a large breast, shoppers recommend this stretchy wireless bra. It’s extremely comfortable and an added layer if you want to feel relaxed. Also, the padding is removable and easy to put back on.

Automet Sweatsuit Set

‘Tis the season of living in loungewear, and there’s no way we’re not adding this sweatsuit set to our cart. We love that it comes in 18 colors and is over 40% off right now.

Tommy Hilfiger Button Down Long Sleeve Collared Shirt

If you’re going the professional route, opt for this button-down shirt during Prime Day. It’s classy, elegant and a great steal for the price.

Zesica Open Front Leopard Knitted Sweater Cardigan

Leopard print is considered a neutral if you ask us, and if you need to upgrade to your cardigans, here is a sweet deal for you. This one is easy to layer and adds a bit of personality to your looks.

Levi’s Original Sherpa Trucker Jacket

If you’re in need of a staple jacket for fall, this one will do the trick. This trendy sherpa features a chic lined point collar, comes in over 10 hues and has 2,800+ five-star reviews on Amazon. Get it now for a whopping 48% off.

HomeTop Women’s Memory Foam Loafer Slippers

If you’re running outside to empty the trash or take the dog out, these bestselling slippers will come in handy. These memory foam loafers feature a polar fleece lining and come in 12 fun shades, including carnation, wine red and many more.

Amazon Essentials Women’s Loafer Flat

“I find myself reaching for these shoes when I have a casual work event, need a cute shoe to wear out for a meal or if I want to slip on something easy and comfy while driving,” said contributing writer Colleen Sullivan. “I also recently took these flats on vacation with me to Bermuda, where my husband and I lunched at a 5-Star hotel — my stylish shoes fit right in! I recommend these for anyone looking for a stylish and comfortable alternative to their everyday shoe.”

Amazon Essentials Women’s Knit Ballet Flat

These knit ballet flats are breathable and super stretchy. If you’re worried that your feet will squish, no need. These can be your life-saver, everyday shoe when you need something classy and comfortable.

Kathemoi Women’s Ankle Boots

These boots were made for walking (in style). Made of suede, these modern ankle booties feature a chunky stacked heel and can be paired with a cute maxi skirt or skinny jeans.

Adidas Unisex Adilette Comfort Slide Sandals

Whether you live in slides or prefer flats, these sandals are a great option to give your feet a sweet respite. Choose from the different 32 colors and walk in comfort.

Reebok Unisex Classic Leather Sneaker

Searching for his and hers sneakers? These unisex Reebok shoes come in over three dozen colorways and feature a die-cut EVA midsole that provides lightweight cushioning, according to the brand. Get these right now for an impressive 56% off.

More Prime Day sneaker deals:

• Adidas Women’s Cloudfoam Pure Sportswear Sneaker, $48.95 (was $75)

Dream Pairs Women’s Mid Calf Winter Snow Boots

If your hometown has colder winters, opt for this fuzzy style. The interior is ultra soft and offers incredible warmth, even during extra chilly days. Winter boots are different from regular boots, as these feature a durable outsole for slippery slopes.

Athlefit Women’s Chelsea Boots

We are so ready to stomp through piles of leaves in our Chelsea boots this fall. Don’t have a pair? We found these chunky booties for over 40% off, and they’re cute enough to pair with your sweater dresses and oversized sweaters this season.

Dream Pairs Women’s Black Knee High Stretchy Fashion Boots

Looking for your next fall boot? Here’s a comfortable and stretchy option to make your edgy look more appealing. It features a faux fur lining and padded insole for that cozy experience.

Dream Pairs Chunky Knee High Boots

If you need something more elegant, these knee-high boots are ideal for a night out. They feature a chunky heel and wide toe-box for comfort and proper fit.

Dr. Scholl’s Madison Lace Sneaker

Dr. Scholl’s is known for its comfortable footwear and orthotics, so you might be excited to see a deal this good! According to the brand, these sneakers feature “ultra-flexible” outsoles and anti-microbial, cushy algae-infused insoles.

Ryka Women’s Devotion Plus 3 Walking Shoe

One five-star reviewer said they experienced pain in their feet, ankles and legs with all kinds of shoe, until trying this sneaker. “I am so impressed with the fit, quality, and price of my first pair of Ryka shoes!” they said. “They fit my 80-year-old arthritic feet perfectly.”

Franco Sarto Womens Tinsley Mary Jane Flats

You can’t go wrong with these sophisticated Mary Jane’s from Franco Sarto. These adorable ballet flats are available in regular and wide sizes and come in 13 shades. Right now, they are on sale for over 40% off.

Atoden Silky Satin Oversized Hair Bows

In need of some hair candy? These silky hair bows will spruce up any outfit and are currently on sale for 47% off. This pack of two contains one black and one white bow designed to go with everything in your closet.

Apsvo Chunky Gold Earrings

The teardrop trend continues to go strong and these gold earrings are a great choice to add a feminine yet delicate look to your wardrobe.

Timberland Genuine Leather Trifold Wallet

Starting your holiday shopping early? Here’s a small leather good to make them happy. It encompasses a compact design and easy storage for their credit cards and IDs.

Mooham Dainty Gold Layering Necklace

Dainty jewelry is trending and a great accessory to elevate basic pieces. You can choose your favorite initial necklace to gift or keep in your jewelry repertoire.

Sojos Retro Oval Sunglasses

Protect your sight with these chic oval sunglasses from Sojo. They feature gold details and UVA/UVB protection.

More sunglasses Prime Day deals:

• Ray-Ban Justin Rectangular Sunglasses, $125.40 (was $176)

Adoyi Gold Hoop Earrings Set

If you’re someone who loves variety. Opt for this earring set featuring chunky hoops, delicate hoops and different sizes depending on your mood.

Cluci Leather Backpack Purse

For the traveler who requires extra space, opt for this backpack purse. It featured a long shoulder strap, anti-theft compartments, back straps and interior pockets for more organization.

Inicat Travel Small Sling Bag

Keep your essentials in check with this sling bag. Not only is this perfect for travel but also a great bag to keep valuables safe. It features many card slots and multiple pockets.

Lovevook Shoulder Tote

In need of a new fall tote? We’ve got you covered with this stylish three-piece purse set that is currently 27% off. Available in over two dozen shades, this adorable bag set is made of synthetic leather and has 24,800+ five-star ratings on Amazon. This chic set includes a big tote bag, medium crossbody bag with tassel and extra wallet clutch for storing small essentials.

Anne Klein Bangle Watch and Bracelet Set

Elevate your jewelry collection with this watch and bracelet set. The black and gold color combination is both bold and chic — sure to be the statement piece for any look you’re going for.

Groove Life Groove Belt with Magnetic Aluminum Buckle

Say goodbye to belts with loops that can never give you the perfect fit. According to the brand, this is a belt you only have to adjust once. It also promises a durable design, a comfortable fit and a quick-snap magnetic buckle that is as functional as it is fashionable.

Michael Kors Silver Heart Pendant Necklace

Treat yourself or a friend to this gift-worthy accessory. The classic, studded heart design is an easy way to dress up any look.

Dooney & Bourke Handbag

We just found this luxury purse for well over $100 off, but we don’t think it will last for long. Most of the available colors are on deal, but this black and brown style boasts one of the steepest!

Coach Women’s Polished Pebble Leather Taylor Tote

A 53% discount on a Coach bag? Sign us up! We’re loving the sleek look of this tote that doesn’t compromise on storage space for everyday essentials.

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Jannely Espinal

Jannely is the SEO Writer for Shop TODAY.