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Netflix boards Grain’s Shopping Conspiracy – Televisual

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Netflix boards Grain’s Shopping Conspiracy – Televisual

Netflix is to TX Buy Now! The Shopping Conspiracy, a new documentary from The White Helmets indie Grain Media, in November.

Directed by Emmy-winning writer and filmmaker Nic Stacey, Buy Now! The Shopping Conspiracy “pulls back the curtain on the world’s top brands, exposing the hidden tactics and covert strategies used to keep all of us locked in an endless cycle of buying—no matter the cost.”

Buy Now! The Shopping Conspiracy “grants viewers exclusive access to the secretive world of the richest and most powerful brands”, including Apple, Amazon and Adidas. “Stunning revelations from insiders and whistleblowers reveal everything from billion-dollar marketing machines to the design ploys and psychological tricks intended to manipulate consumer behaviour on a global scale. With a playful and subversive style, the film takes audiences on a wild ride through the dirty world beneath the gloss and glam, where nothing is quite as it seems—while arming them with life-altering insights to protect themselves from the tricks of the trade.”

Chloe Leland, BAFTA and Emmy Award winning Executive Producer and Creative Director of Grain Media, “Grain is proud to have been able to bring such an original and important story to life. Rather than pointing the finger at, lecturing and guilt-provoking consumers, Buy Now! The Shopping Conspiracy does the opposite, turning the lens on those selling us all this stuff. It was essential that the film be both inspiring and motivating, while also playful, mischievous, and visually striking. We hope that viewers feel empowered and that the film will encourage big brands to take responsibility for their actions and products.”  

Director Nic Stacey said, “To me, it felt like now was the perfect time to make this film. Buy Now! The Shopping Conspiracy is about power, control, and the relentless drive to make us buy more. I started out thinking of myself as a ‘well-informed consumer,’ but was repeatedly shocked by the interviews with people in high-ranking positions at major companies. We found that the system is far more troubling than most people realize. The truth is, there’s a highly sophisticated machine at work, making it incredibly hard for us to make conscious and responsible choices. My hope is that when people watch the film, they realize that we can take back control. While the subject is inherently dark, I wanted to present it in an honest and entertaining way—emphasizing that as consumers, it’s not always our fault. Here’s how we can break the cycle.”  

Jon Creamer

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