31 October 2024
UPDATE
Apple Vision Pro arrives in the United Arab Emirates beginning Friday, November 15
Apple’s first spatial computer will be available to pre-order on Monday, November 4
Apple today announced Apple Vision Pro will be available in the United Arab Emirates, with pre-orders beginning Monday, November 4, at 5 a.m. and availability beginning Friday, November 15. Vision Pro seamlessly blends digital content with the physical world to deliver powerful spatial experiences that transform the way people work, collaborate, connect, relive memories, enjoy entertainment, and much more.
A Revolutionary Spatial Computer
Apple Vision Pro is powered by visionOS, a revolutionary operating system, intuitive spatial user interface, and magical input system that users navigate with their eyes, hands, and voice. visionOS is built upon decades of engineering and design innovation in iOS, iPadOS, and macOS, and works seamlessly with Apple’s ecosystem of hardware, software, and services to deliver a delightful experience across users’ favorite Apple devices.
Users interact with apps by simply looking at them and tapping their fingers together. They can also speak to dictate text, use the virtual keyboard to type, and ask Siri to open and close apps, play media, answer questions, and more. The infinite canvas frees apps from the boundaries of a physical display, so they can appear side by side at any scale, providing users with the ultimate workspace for productivity, collaboration, and entertainment. Environments — stunning, dynamic landscapes like Bora Bora, Joshua Tree, Yosemite, and even the moon — are designed to help users focus, reduce visual clutter, and enjoy immersive experiences.
A Robust Catalog of Apps, Games, and Experiences
The App Store now features more than 2,500 apps designed for Apple Vision Pro, and more than 1.5 million iPhone and iPad apps that are fully compatible with Vision Pro. Users can also bring their Mac into Vision Pro wirelessly with Mac Virtual Display — where they can access their Mac apps on an enormous, private, and portable display. The unique capabilities of Vision Pro, paired with apps built by Apple’s worldwide developer community, make it a remarkably versatile device for users.1
An Enormous, Private, and Portable Workspace
Leading business and productivity apps — including Box, Shapr3D, Webex, Zoom, and apps from Microsoft 365 — help users collaborate with colleagues and accomplish everyday tasks. Users can also supercharge their productivity with utility apps such as Screens 5 and Widgetsmith — and by pairing Bluetooth accessories, such as Magic Keyboard, Magic Trackpad, and Magic Mouse. Later this year, Mac Virtual Display takes productivity to the next level with an expandable, ultra-wide screen that wraps around the user.
Groundbreaking Storytelling Experiences
Apple Vision Pro introduces Apple Immersive Video, a storytelling format that leverages 3D 8K recorded video with a 180-degree field of view and Spatial Audio to transport viewers to the center of the action. The Apple TV app is home to a growing slate of Apple Immersive films and series, including Adventure, Boundless, Elevated, and Submerged — the first scripted film captured in Apple Immersive Video. The App Store on Vision Pro features unique immersive and interactive experiences, including Encounter Dinosaurs and Who Is Sabato De Sarno? A Gucci Story.
An Unmatched Personal Cinema
Top streaming services are available on Apple Vision Pro, including Apple TV+, MUBI, OSN+, Shahid, STARZ ON, and more. The Apple TV app features all Apple Originals from Apple TV+, and more than 150 3D movies.2 Vision Pro users can enjoy more streaming and online video services through apps like AmazeVR, Supercut, and Vimeo, or take breathtaking journeys to new places with Explore POV, Immersive India, and more. And with Safari, users can watch videos on a massive screen while in any Environment with a new beautiful glow and reflection from the screen on popular sites such as YouTube.com and Netflix.com.
A Front-Row Seat and Personal Scoreboard for Sports
With apps from major sports leagues and brands — including the NBA, MLS, MLB, PGA TOUR, the Masters, and Red Bull TV — Apple Vision Pro users have the opportunity to watch sports and follow athletes like never before. Features like real-time player and game stats, live object mapping, and more bring the benefits of a physical scoreboard or second screen right into view. Fans can also follow live local, national, and international sports with apps from top cable services and sports broadcasters. Multiview comes to the Apple TV app later this year, providing sports fans with the ability to watch up to five games at once, so they never have to miss any of the action.
An Incredible Gaming Device
Users can explore thousands of fun games, including more than 250 titles with Apple Arcade. New spatial games and content updates launch on Apple Arcade regularly, with titles such as Puzzle Sculpt, Warped Kart Racers, Alto’s Odyssey – Remastered, Crossy Road Castle, and Where Cards Fall, alongside spatial games on the App Store, such as the 2024 Apple Design Award-winning Blackbox, Loóna, and more. Popular immersive games like Vacation Simulator and Titans Clinic take advantage of the powerful hand and eye tracking of Vision Pro. Players can also access iPad and iPhone games, PC and console games using apps like Steam Link, and even more games on Mac — which are all compatible with PlayStation DualSense and Xbox Wireless controllers.
An Infinite Canvas for Creativity and Productivity
Powerful design apps like LiveSurface, remix, and Lightune have been built to leverage the unique capabilities of spatial computing, like the ability for users to sketch, draw, and paint with just their eyes and hands. The 2024 Apple Design Award-winning app djay empowers artists to make music out of thin air, while apps like Beautiful Things allow users to design their dream home.
Businesses across industries are embracing spatial computing, with more than half of the Fortune 100 companies having purchased Apple Vision Pro to develop innovative solutions for their organizations and customers, including apps to collaborate on 3D designs, deliver specialized employee training, guide remote fieldwork, and much more. Vision Pro is also unlocking new opportunities for healthcare professionals and medical institutions in areas such as clinical education, surgical planning, medical imaging, and behavioral health.
Unrivaled Hardware Design and Innovation
Apple Vision Pro is designed to deliver phenomenal compute performance in a compact, wearable form factor. The ultra-high-resolution display system uses micro-OLED technology to pack 23 million pixels into two displays that deliver more pixels than a 4K TV to each eye. The advanced Spatial Audio system uses two individually amplified drivers that create the feeling that sounds are coming from the space around the user. Vision Pro also features a high-performance eye tracking system for responsive, intuitive input, and EyeSight helps users stay connected to the people around them. Vision Pro is powered by Apple silicon in a unique dual-chip design. The Apple M2 chip delivers powerful standalone performance, while the first-of-its-kind Apple R1 chip processes input from 12 cameras, five sensors, and six microphones to ensure that content feels like it’s appearing right in front of the user’s eyes.
With visionOS 2, users have a powerful way to create spatial photos with the images already in their library, new intuitive hand gestures to easily access important information at a glance, and new features for Travel Mode, Guest User, Safari, and more. SharePlay is also available in the Photos app, so users can share spatial photos and videos shot on iPhone and Apple Vision Pro with their loved ones over FaceTime.
Apple Vision Pro Embodies Apple’s Values
As with all Apple products, Apple’s values are embedded into Apple Vision Pro:
- Powerful accessibility features are built into visionOS. VoiceOver, Zoom, color filters, Switch Control, Guided Access, and more have been reimagined for spatial computing. Users can select a preferred input method with Pointer Control and Dwell Control, and enable eye tracking with one dominant eye.
- Education apps offer all-new ways to learn. Apps like Art Universe, Complete HeartX, JigSpace, INSIGHT HEART, LookUp Dictionary, Museas, and Sky Guide are designed to help users gain new perspectives about art, history, science, space, and more with immersive scenes and volumetric objects.
- Apple Vision Pro offers industry-leading privacy and security. Optic ID analyzes a user’s iris to unlock Apple Vision Pro, autofill passwords, and complete payments with Apple Pay. Where a user looks while navigating Vision Pro stays private, and eye tracking information is not shared with Apple, third-party apps, or websites.
Apple Vision Pro and the Environment
Apple Vision Pro is designed with 100 percent recycled rare earth elements in all magnets, and 100 percent recycled tin soldering and gold plating in multiple printed circuit boards. Vision Pro meets Apple’s high standards for energy efficiency, and is free of mercury, brominated flame retardants, PVC, and beryllium. The packaging is 100 percent fiber-based, bringing Apple closer to its goal of eliminating plastics in all packaging by 2025. Today, Apple is carbon neutral for its global corporate operations, and by 2030, plans to be carbon neutral across the entire manufacturing supply chain and life cycle of every product.
Pricing and Availability
- Apple Vision Pro will be available at all Apple Store locations and the Apple Store online, starting at AED 13,999 with 256GB, 512GB, and 1TB storage capacities.
- Customers can purchase Apple Vision Pro by visiting the Apple Store online, Apple Store app, or an Apple Store location with personalized support from Apple Specialists. Customers will be able to book a 30-minute demo of Vision Pro online. More information about demos will be shared when pre-orders open.
- When customers order Apple Vision Pro, they will complete a face scan using an iPhone or iPad with Face ID that has the latest version of the Apple Store app. This scan helps users find the optimal Light Seal and head band sizes to provide a precise fit.
- Apple Vision Pro comes with a Solo Knit Band, a Dual Loop Band, a personalized Light Seal with two Light Seal Cushions, an Apple Vision Pro Cover, Polishing Cloth, Battery, USB-C Charge Cable, and USB-C Power Adapter.
- For users who require vision correction, Apple partnered with ZEISS to develop ZEISS Optical Inserts that magnetically attach to Apple Vision Pro, allowing users to take full advantage of the display’s incredible sharpness and clarity.4 ZEISS Optical Inserts – Readers will be available for AED 379, and ZEISS Optical Inserts – Prescription will be available for AED 579
- Apple Vision Pro Travel Case will be available for AED 799.
- AppleCare+ for Apple Vision Pro will be available for AED 1,999.
- App availability varies by country region.
- 3D movie availability varies by country or region.
- Persona is available in beta.
- Vision correction accessories are sold separately by ZEISS eye care professionals.
Press Contacts
Sally Hamandi
Apple
hamandi@apple.com
8000 444 19291
