AI in Action: Building a Fashion Line Together from Concept to Commerce

14 January – 4 pm
15 January – 12 pm

This hands-on fashion seminar offers an exciting opportunity to discover how AI can make fashion work easier and more creative—no tech expertise needed! Each talk will be unique, exploring new tools and ideas with the audience to build an actual fashion line together.

Whether attendees have joined a previous session or are attending for the first time, they’re in for a treat. The seminar will dive into industry trends, fresh insights, and top resources like Midjourney for design, a proprietary AI tool for predicting best-sellers, and ChatGPT for content creation, research, and trend analysis.

This step-by-step guide to using AI in fashion—from start to finish—promises to equip participants with practical skills they can apply immediately.

60-minute talk in English with
Julie A. Evans – Fashion Tech Expert, Design2Delivery
Matilda Kalaveshi – Fashion Retail Expert, Design2Delivery

About Julie Evans and Matilda Kalaveshi

Julie Evans is an expert in fashion and technology with over a decade of industry experience. Starting in fashion buying and design, including a four-year role as Head of Buying & Design at Zara, she pivoted to sustainable tech, founding Sustalytics, an AI-driven company that helps retailers forecast bestsellers and reduce waste.
Julie’s innovative approach with generative AI enhances the fashion supply chain, making her a sought-after speaker at events like Premiere Vision in both Paris & NYC and Sourcing at Magic, Las Vegas. Known for her expertise in visual recognition and product strategy, she consults globally, guiding brands to implement AI for streamlined operations and stronger consumer engagement.

Matilda Kalaveshi
Over the past two decades, Ms. Kalaveshi has worked with a wide range of retailers across the fashion and e-commerce sectors, focusing on domestic, international, and duty-free markets. She has established herself as a recognized Key Opinion Leader and industry expert, contributing to numerous panels and publications, including Sourcing Magic, Première Vision NYC, Women in Retail, Miami Swim Week Fashion Summit, Apparel Textile Sourcing Miami, and more.

Currently, she serves as the Director of Brands for Mana Fashion Services and also runs her own retail consulting boutique. Additionally, she teaches the business side of fashion retail at Miami Dade College. Her areas of expertise include e-commerce, travel retail (TR), omnichannel retail, pricing, consumer trends, go-to-market strategy, emerging brands, retail development, and fashion AI.

M.B.A. International Business Florida International University
Certificate in Corporate Strategies for Europe EDHEC Business School Lille & Nice France
B.A. International Business and Marketing Florida International University

Discover our “Fashion meets AI” series:

Join us in New York on 14 & 15 January 2025!