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CLN Fashion Rodeo: A Western Fashion Showcase at Rio Las Vegas

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CLN Fashion Rodeo: A Western Fashion Showcase at Rio Las Vegas

The CLN Fashion Rodeo presented by Wrangler and TIN HAUL Co. is an extraordinary fusion of Western style, creativity, and entertainment, offering a one-of-a-kind experience for influencers and fashion lovers alike. Some influencers you can expect to see is Steely Steiner, Becca Mosher, Shari Yates, Evelyn Brooks, and more. On December 7 and 14, from 12:00 pm – 2:00 pm PST, the event brings together ten handpicked influencers who receive an exclusive Wrangler Golden Ticket invitation, setting the stage for an unforgettable showcase of personal style and Western heritage.

Stay at the Rio Las Vegas during the Wrangler NFR!

Before we get into all the fashion and fun, stay AND play all in one place at the Rio Las Vegas! The iconic Las Vegas institution has had quite the glow-up recently, boasting over 1,500 refurbished suites. Newly renovated, the guest rooms in the Ipanema Tower bring to life an experience that reflects the hotel’s Brazilian roots.

Once invited, each influencer steps into a limited-time shopping spree, where they select from a curated collection of Wrangler apparel. This thoughtfully crafted collection gives influencers the freedom to explore the brand’s iconic styles, from head to toe. Each influencer is challenged to create an ensemble that reflects their unique style as well as their fashion innovation.

Photos Courtesy of Wrangler

The highlight of the CLN Fashion Rodeo is the electrifying runway walk! After styling their outfits, the influencers step onto the runway to present their looks in front of a live audience and a panel of judges. This moment is more than a fashion show—it’s a true test of creativity and expression, allowing each participant to interpret and showcase the Wrangler brand in their own way. To further create a rodeo-themed ambiance, the dressing room area will resemble a bucking chute, and each influencer must strike three “rodeo poses” at the end of the runway to secure bonus points!

Photos Courtesy of Wrangler

The CLN Fashion Rodeo celebrates Western fashion and fosters a sense of community among influencers, fans, and the iconic Wrangler brand. With a goal to create, inspire, and connect, this event serves as a dynamic stage for Wrangler’s evolving presence in contemporary Western fashion.

Photos Courtesy of Wrangler

Hosted by world-famous Matt Merritt, with special celebrity guest hosts nightly prizes, giveaways, fun & entertainment. Seating begins at 5:00 pm nightly at the Rio Masquerade Village on the casino floor.

The party doesn’t end after the last bull bucks! Catch the performances at The Stillery, located on the Rio Masquerade Village on the casino floor. The Stillery is having its very own pop-up bar during the Wrangler NFR, where you can enjoy a signature cocktail. Check out their permanent locations in Nashville, Tennessee; Chandler, Happy Valley, and Goodyear, Arizona; and Westminster, Colorado. There will be a dance floor to dance the night away while listening to authentic music and enjoying a cold one.

Thank you to all of our outstanding sponsors.

Wrangler

The Western Wear icon since 1947, Wrangler is an authentic American brand with a rich legacy rooted in the Western Lifestyle. The brand is the title sponsor of the Wrangler National Finals Rodeo and supporter of hundreds of western events across North America. From the greatest rodeo cowboys and cowgirls in the world, like Stetson Wright, JB Mauney and Hailey Kinsel, to headlining country music artists, George Strait, Lainey Wilson, and Cody Johnson, Wrangler is the brand of choice for the biggest stars in the West. Long Live Cowboys! Long Live Cowgirls!

Coors Banquet

Coors Banquet has been around for 151 years and they haven’t compromised their craft. You get what you give, and they’ve only given the best that they can brew. Banquet is brewed with 100% Rocky Mountain water, so when you’re enjoying a Banquet, you’re drinking history. Coors Banquet has been an amazing and loyal sponsor of professional rodeo since 1980. Their support runs deep for the inspiration and passion of rodeo cowboys. Coors Banquet has been the official beer of the PRCA since 1987 and is the rodeo sponsor for the Wrangler NFR (National Finals Rodeo). Coors Banquet launched its “Man in the Can” program in 1984. The program recognizes top barrelmen in ProRodeo for the uniqueness, determination, and passion that they display in the rodeo arenas all throughout the United States. Coors Banquet is dedicated to its fans with a grass-roots sponsorship of local rodeos as well as ingenious marketing. Next time you’re thirsty for a cold one, Make It a Banquet.

Visit Cheyenne

Around the world, the very name Cheyenne conjures up images of cowboys, trains, and the great outdoors. Cheyenne has remained true to its roots as a center for hard work, determination, and community spirit. Its rich history is a testament to the resilience and perseverance of the people who have called it home, and it continues to inspire and shape the city today. If you’re looking for a one-of-a-kind Western experience, then Cheyenne, Wyoming should be next on your vacation bucket list. Whether you’re interested in history, outdoor adventures, culture, or shopping and dining, you’ll find it all here. So why not add Cheyenne to your travel plans? I guarantee you won’t regret it! Discover all that Cheyenne has to offer at cheyenne.org. The New Old West.



Carly Billington is a freelance professional skilled in writing, marketing, and photography. She received a rodeo scholarship from New Mexico State University, where she graduated with a Bachelor’s in Marketing and MBA. As a proud sixth generation Arizonan, she has a deep appreciation for the western lifestyle, and has been able to work with some of the industry’s top companies and publications. In her free time, she loves roping, barrel racing, and fly fishing.


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