Famous fitness franchise coming to Augusta at former Bed, Bath & Beyond location

AUGUSTA, Ga. (WRDW/WAGT) – A world-famous fitness franchise is coming to Augusta in 2025 – in the location of the former Bed, Bath & Beyond store.

Crunch Fitness plans to open a new exercise studio in Augusta Exchange located at 221 Robert C. Daniel Jr. Parkway.

The facility will be located where the former Bed, Bath & Beyond store was in the plaza after it closed down back in 2023.

The $5 million, 40,000-square-foot state-of-the-art fitness facility will open its doors in Spring 2025, the franchise announced Tuesday.

Crunch Augusta will be the 60th location nationwide for Fitness Ventures and the fifth location for the franchise in Georgia, with plans to open 10 more locations across the United States next year.

Fusing fitness with entertainment to make serious fitness fun, Crunch Augusta will offer top-quality cardio and strength training equipment, power half-hour circuit training, personal training, a dedicated group fitness studio, Olympic lifting platforms, Ride cycling classes, a functional HIITZONETM training area with indoor turf, TRX®, tanning, HydroMassage® beds, Kids Crunch babysitting, and a sauna.

Brian Hibbard currently serves as the Chief Executive Officer for Fitness Ventures LLC, which owns and operates Crunch Fitness locations across the U.S. Hibbard has found a unique opportunity to develop the Crunch Fitness brand through his passion for the industry.

“We are excited to bring the Crunch brand to Augusta. Crunch is for everyone, from the first-time gym-goer to the seasoned athlete,” said Hibbard. “Add in a high-energy and fun environment, and with memberships starting at $9.99 per month, we have options to meet everyone’s goals and budget.”

Crunch Fitness ranked #1 in the fitness category and #29 overall in the annual Entrepreneur Franchise 500® – the world’s most comprehensive franchise ranking.

Prospective members can visit the website for more information about memberships and to sign up. The first 500 founding members to lock in their rate will receive $1 down and one month free plus a free t-shirt, discounts on small group and personal training, and more.

Crunch is also expanding its team within the Augusta community and is looking for individuals who are eager to help their community experience fitness, wellness, relaxation, and recovery. Interested applicants can apply today.

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