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Amazon Fresh opens in Potomac Yard Shopping Center | ALXnow

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Amazon Fresh opens in Potomac Yard Shopping Center | ALXnow

Amazon Fresh opened in the Potomac Yard Shopping Center today at 3801 Richmond Highway — four years since the former Shoppers Food Warehouse closed.

“I’m glad it finally opened,” said customer Anita Taylor. “We’ve been waiting almost five years for another grocery store.”

Regional Manager Jim Gillespie said that dozens of employees are working at Amazon’s newest store and that it’s his 42nd store opening.

“We had giveaways to all the customers,” Gillespie said. “First customer line was a $100 gift card. We had gift cards for the next 100 customers. Plus, we’ve got prices that are comparable to the market, and then if you’re a prime member, there’s even additional discounts. And then if you have your prime credit card, there’s either another additional additional discount.”

Amazon says that customers enjoy an “elevated in-store experience.”

“Customers can take advantage of fast grocery delivery and pickup options, while also enjoying ways to make grocery shopping in store more convenient, like the Amazon Dash Cart, Amazon One, and Alexa kiosks in the store,” the company said in a release.

The store is open every day from 8 a.m. to 10 p.m.

The Shoppers in Potomac Yard closed at the end of 2019 and Amazon Fresh was announced to go into the space in 2021. The new 50,000 square-foot store is located in the northern section of Potomac Yard near the Virginia Tech Innovation Campus and less than two miles from Amazon’s HQ2 development in Crystal City.

Amazon Fresh closed in March in Crystal City, ARLnow reported. The store was open for less than two years. The company also abandoned plans to open locations in Columbia Pike and Bailey’s Crossroads after a fourth quarter earnings call in February put a halt to expansion plans.

Amazon also announced that it will open a new Amazon Fresh store will be opening in Gaithersburg on Thursday, August 8.

“This will be the eighth Amazon Fresh store in the DMV region,” according to Amazon. “The Gaithersburg store will feature the same wide selection, great prices, and convenient shopping experience that customers have come to appreciate from Amazon Fresh.”

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