Ariana Grande has gone through a major fashion evolution ever since she emerged as a child star on Nickelodeon.
The 31-year-old pop star has been showing off her latest transformation on the Wicked press tour, where she’s stunned in ultra-feminine, on-theme designer creations.
The thank u, next singer works with celebrity stylist Mimi Cuttrell, who often dresses her clients, including Gigi and Bella Hadid, in vintage and archival looks.
Content creators have been pointing out Ariana’s massive evolution – whether it’s her glam or style – on social media, and fans are taking note.
FEMAIL is walking fans through Ari’s most notable looks, from her high ponytail paired with thigh-high boots to the stunning custom Louis Vuitton and Thom Browne gowns she’s been wearing on her latest press tour.
Ariana Grande has gone through a major fashion transformation, ever since appearing in the Broadway Musical 13 in 2008 in casual clothes with her natural curly hair
In 2015, Ariana embarked on her first word tour and showed off cat ears that became part of her personal brand
Ariana hit the 2014 MTV Video Music Awards in what would become her signature look – a half up/half down ponytail and knee-high boots
Content creator Bianca Bullo detailed Ariana’s fashion transformation on TikTok in a viral video that received 22,000 likes.
Bianca explained that the Boca Raton-born singer is ‘giving us a new look almost every day for this Wicked press tour.’
She started the video by showing low-key looks from when Ariana was appearing in the musical 13 on Broadway.
In the snaps from her 13 era in 2008, Ariana was always seen looking casual in hoodies and T-shirts and wore her curly hair natural.
Ariana then found Nickelodeon stardom when she was started filming Victorious.
The Into You singer starred as Cat Valentine from 2010 until 2014, and was famous for her bright red locks.
In 2011, she signed with Republic Records and started experimenting with her style, but it was still tame compared to her later high-fashion outfits.
‘She knew how she wanted to dress, but she didn’t have her own personal style yet,’ Bianca said about Ariana’s looks in 2013.
Ariana performed at the Billboard Women In Music 2018 in New York City in pink boots and a matching strapless dress
Pete Davison and Ariana Grande attended the 2018 MTV Video Music Awards at Radio City Music Hall on August 20 in New York City
Ariana started dressing more casually with the SNL comedian, pairing her boots with sweatshirts and designer bags
In 2014, a transformation started to happen when Ariana hit the MTV Video Music Awards in what would become her signature look – a half up/half down ponytail and thigh-high boots.
In 2015, Ariana embarked on her first word tour and showed off cat ears that became part of her personal brand.
But she didn’t just wear them onstage – she was even spotted pairing them with casual clothes.
‘Didn’t she wear cat ears for like a whole year?’ one commenter pointed out in response to the viral TikTok.
Some remembered her famous ponytail, saying, ‘the chokehold the half up half down had on me in middle school in 2013 was criminal I wanted to be her so bad.’
One fan said, ‘Her real style was the 2013 one, then she got a stylist and started to create the iconic look everyone remembers and she’s been going back to herself since 2020.’
Ariana, who has been open about getting Botox and filler over the years, went through yet another style change in 2018 when she was famously engaged to Pete Davidson.
Ariana started dressing more casually while she was involved with the Saturday Night Live comedian, pairing her boots with sweatshirts and designer bags.
Ariana wore custom Ralph Lauren paired with Swarovski jewelry for the London premiere of Wicked in November 2024
Ariana opted for custom Thom Browne pink and white gingham at the Los Angeles premiere of Wicked on November 9
Ariana donned a custom Bode pink and white ensemble (left), and wore custom pink Louis Vuitton in New York (right)
Other Arianators on TikTok weighed in on her beauty transformation, especially since she has curly hair and bangs at the beginning of her career.
Many fans pointed out that she’s since gotten many tattoos, including matching ones with Wicked co-star Cynthia Erivo.
Since the Wicked press tour started, Ari has been showing off ultra-feminine, often custom designer frocks.
Ariana, who has sparked concern over her appearance on the red carpet due to her figure, has also impressed her fans with her couture wardrobe.
The One Last Time hitmaker has stunned at Wicked premieres in gowns from designers including Loewe, Ralph Lauren, Louis Vuitton, Vivienne Westwood, Thom Browne, and more.