Asos Ad Speaks to People with ‘Fluid’ Fashion Identities

CREDITS

Agency: The Or London
Executive creative director: Charlene Chandrasekaran
Executive creative director: Dan Morris
Creative: Sebastian Covino
Creative: Tom Snell
Creative: Dylan Hartigan
Creative: Jacob Hellström
Production partner: Metz ti Bryan
Senior producer: Georgina Moran
Producer: Jonjo Lowe
Strategy partner: Sarah Oberman
Senior strategist: Ayoade Bambgoye
Senior strategist: Benedita Leitao
Managing partner: Paulo Salomao
Group brand director: Mitch Lovich
Group brand director: Inês Rollason
Project manager: Moses Odubiyi
PR director: Hannah Currey

Asos
Executive vice president – customer & marketing: Dan Elton
Head of global customer marketing: Livvy Thompson
Global marketing lead: Anita Hossain
Executive vice president creative: Vanessa Spence
Studios director: Pete Davies
Head of creative studios: Tim Carey
Fashion lead: Liv Stoddart
Senior fashion editor: Ben Van Den Broek
Fashion assistant: Ellen Green
Fashion assistant: Olive Leitch
Fashion assistant: Grace Thompson
Head of social, talent & PR: Amy Norris
Social content creator: Lotte Williams
Talent lead: Ben Harris
Head of model & talent: Alex Cattel
Social support: Ellie Shillaker

Somesuch
Director: Duncan Loudon
Executive producer: Danielle Manca
Head of production: Georgina Fillmore
Producer: Andrew Rawson
Production manager: Beatrice Guistini
Production assist: Jack Woodcraft
Talent coordinator: Abbey Valentine
1st assistant director: Clara Paris
DOP: Guiseppe Favale
Costume designer: Ellie Walker
Chief make-up artist: Jess Summer

Casting: Jinjo + Talent Talks
Co-founder and casting director: Alex Cowburn

Edit House: Marsheen
Editor: Ben Crook

Color House: Etc
Colorist: Connor Coolbear

Post & Sound House: Creative Outpost
Senior sound designer: Alex Wilson-Thame
Senior VFX artist: James “Krispy” Cornwell

Music Supervision: The Hogan

Stills Credits
Photographer @ Kintzing: Jeff Hahn
Photo assistants: Torgeir Rorvik & Abbie Frisk
Photo agent: Charlotte Beardow

Social Credits
Social director: Mana Kimura-Anderson
MGFX: Christos Mavridis
Colorist: Ella Soryl