Atlanta Braves ranked best overall guest experience, concessions, and non-game entertainment in Major League Baseball

ATLANTA (November 4, 2024) – Following a season that saw more than three million fans walk through their gates, the Atlanta Braves again received high marks in Major League Baseball’s 2024 Voice of the Consumer (VOC) Program. The organization ranked number one in MLB in Overall Guest Experience, Concessions, and Non-Game Entertainment. The VOC rankings are based on league-wide surveys that ask fans to rate a variety of touch points, including in-game entertainment, parking, food and beverage, as well as their interactions with gameday staff.

“It is extremely rewarding to hear the positive response to the time and effort our organization puts into creating a fantastic gameday experience at Truist Park,” said Hannah Basinger, Atlanta Braves Senior Vice President of Operations. “We continue to listen to our fans and push ourselves to think how we can best serve everyone who enters our ballpark—from season ticket holders to families bringing their children to their first game. We will continuously strive to deliver the best experience in all of sports.”

Out of six categories, fans ranked the Braves highest in three:

The Braves ranked in the top half of the league or higher in all remaining categories, including Parking Ingress, Parking Egress, and Seatview.

The Braves welcomed more than three million fans to Truist Park this season for the third consecutive year. This marks the second time in Atlanta franchise history that the team has had over 3 million fans in attendance for three or more consecutive seasons, the first time being 1997-2000. Additionally, according to YouGov, the Braves’ African American audience increased by seventeen percent, and the Hispanic fan base increased by twelve percent year-over-year.

“We are incredibly fortunate to have a passionate and loyal fan base. As that fan base grows and diversifies, we will continue to evolve and innovate to meet their needs for an unparalleled experience at Truist Park,” said Derek Schiller, Atlanta Braves President & CEO.