Beyond Entertainment: How YouTube Reflected MENA’s 2024

It’s that time of year again – when we look back at all the amazing things that happened on YouTube in the Middle East and North Africa! This year’s trends show just how much YouTube has become a central part of life in the region, reflecting everything from major news events and sporting moments to the hottest music and gaming trends.

Here are some of the highlights:

• Palestine, the Olympics, and EA FC 24 Dominate Top Trending Topics: The impact of war was deeply felt across the region, and this was reflected in YouTube’s trending topics. Searches for “Rafah,” “Houthi movement,” and “Southern Lebanon” were amongst the most popular, highlighting how people turned to YouTube for authoritative news and information during this critical time.
• The Olympics in MENA: Algerian boxer Imane Khelif’s Olympic success also captured the region’s attention, showcasing the power of sports to unite and inspire. And let’s not forget the gaming world – EA FC 24 also made it to the trending topics list!