LONDON — Chinese fast-fashion brand Urban Revivo is set to open its new U.K. flagship on Neal Street in London’s bustling shopping neighborhood Covent Garden in spring 2025.
Taking over a three-floor, 5,300-square-foot space formerly occupied by Mango at 8-12 Neal Street, neighboring Alo Yoga, Onitsuka Tiger, Brandy Melville and Barbour, Urban Revivo plans to showcase its latest fashion collections and provide an engaging in-store experience.
As part of its global ambition, the Guangzhou-based brand also recently secured a 30,000-square-foot location in New York City at 515 Broadway in SoHo.
Founded in 2006 by Leo Li, Urban Revivo was one of the Chinese brands to embrace the fast-fashion model. It operates around 400 stores across China, Singapore, Thailand and the Philippines, with online channels reaching Europe and North America.
Prior to the Covent Garden location, the brand opened a 22,000-square-foot store in Westfield White City. That store shuttered after the COVID-19 pandemic began in 2020.
The latest round of Urban Revivo’s global rollout is facilitated by Savills, Cushman & Wakefield and RIPCO Real Estate. The brand is said to be considering an initial public offering in Hong Kong, according to local media reports.
Sam Foyle, co-head of global retail at Savills, said: “We’re excited to be building Urban Revivo’s platform across the U.K. and Europe, with the brand setting its sights on major markets as part of its ambitious 2025 expansion plans. Pioneering in its fit-out designs and concepts, which is evident in its store portfolio across the APAC region, we can’t wait to see Urban Revivo bring this innovation to new markets and redefine shopping experience for customers.”