Fashion AI Platforms

The AI fashion concierge app, ‘Aesthetic,’ is transforming how consumers interact with fashion by offering a seamless way to shop their favorite social media looks. Dubbed the “shazam for clothes,” Aesthetic uses a unique AI algorithm named Alma to decode individual style preferences directly through Instagram, TikTok, and other social platforms. Users can message the app with any image or video and, within seconds, receive a link to shop for similar items, helping them effortlessly bring their inspirations to life.

Founded by LJ Northington, Aesthetic is designed to integrate with existing social media habits, letting users create “style genomes” that evolve with their tastes. Alma’s algorithm remembers past inspiration, crafting personalized recommendations and creating future outfits. It also benefits stylists and influencers — known as “tastemakers” on the platform — who earn revenue from sales inspired by their content, regardless of the specific items purchased.

With influential backing from fashion industry leaders, Aesthetic aims to shape the future of fashion, merging AI with personal identity in a user-friendly, fashion-forward experience.

Image Credit: Aesthetic