If you’ve been lusting after The Row’s Margaux bag – also known as the ‘new Birkin’ – but don’t want to cough up the $5,000, Amazon has got you covered.
FEMAIL has uncovered three dupes – all for less than $60 – for the otherwise pricey bag that everyone’s lusting over right now, and it’s available in two different shades of brown suede.
Brand LINYUG is offering a lookalike of the purse in a small and large version for $23.79, while Aiyify has theirs available in a black, cream or red leather, as well as the brown suede varieties for $28.59.
And, if you’re willing to go a bit higher in price, there’s also the option for a larger sized black leather tote by the brand ADPWRL at $60.97, which one reviewer wrote was a ‘perfect dupe’ for the Margaux bag.
If you’ve been lusting after The Row’s Margaux bag – also known as the ‘new Birkin’ – but don’t want to cough up the $5,000, Amazon has got you covered
On Amazon, there are multiple sellers that are now making dupes of the famous Margaux bag by The Row
Ranging in price from $3,490 to $6,810, the bowling-shaped Margaux bag comes in a handful of different sizes, as well as a variety of colors and finishes
Actress Jennifer Lawrence is also a big fan of the bag, holding it here in a deep purple-brown color in 2023
These bags from Amazon can have you sporting the same look as celebs like Jennifer Lawrence for a lot less.
The now sold-out purse, made by Mary-Kate and Ashley Olsen‘s luxury brand, has been dubbed ‘The New Birkin’ by many savvy TikTok users.
Vogue even called it a ‘future heirloom in the making’ in an article published last November.
Ranging in price from $3,490 to $6,810, the bowling-shaped Margaux bag comes in a handful of different sizes, as well as a variety of colors and finishes. Potential buyers can choose from deliciously luxe leathers to soft and indulgent suedes.
The twin sisters founded the brand in 2006, which prides itself on no logos, no labels and no loud prints.
The bag has already been favored by celebrities Kendall Jenner, Jennifer Garner, Ariana Grande, and model Elsa Hosk.
It’s versatile, and can be dressed up or down, too.
While Elle Fanning wore her brown leather Margaux bag with a pair of light-wash denim and oversized tan sweater, Rosie Huntington-Whiteley paired her black suede tote with a floor-length fur coat from Celine.
Brand Aiyify, sold on Amazon, has theirs available in a black, cream or red leather, as well as the brown suede varieties for $28.59
Vogue called The Row’s Margaux bag a ‘future heirloom in the making’ in an article published last November
The bag has been dubbed as the ‘new Birkin’ by many savvy users on TikTok and other fashionistas
The Row’s Margaux bag has been seen on celebs like Kendall Jenner (pictured in 2023)
Rosie Huntington-Whiteley also owns the bag, seen here with the small version in black leather
But while getting hands on the bag may have been attainable even as early as last fall, it’s not so easy to get ahold of anymore, much like the Birkin – so the Amazon lookalike may be the perfect solution.
According to Business of Fashion, 85 per cent of the bags ‘introduced to online retailers including Bergdorf Goodman and Mytheresa’ had sold out, citing data from retail analytics firm Edited.
Currently, the bag is also sold out on The Row’s own website, as well as Saks Fifth Avenue, Mytheresa, Matches Fashion, and even UK-based stores like Harrods and Selfridges.
Some of the brand’s items, like the zip-front combat boots, have gone viral in the past but the majority of their pieces, like the cashmere sweaters and tailored suit pants, are meant to be so unsuspecting and luxe that they go unnoticed to the naked eye.
The editorial director at 1stDibs previously told DailyMail.com over the past six months, searches on 1stDibs for ‘Margaux’ have increased over 300 per cent compared to the six months prior.
The editorial director explained that the increase began in October and ‘reached a peak’ in January 2024.
Its future resale price is predicted to be anywhere from $2,000 to $3,000 – and possibly even more than that.
