New partnership brings seamless heart rate and geolocation tracking to gym members through wearable tech
Fitness On Demand, known for its omnifitness solutions, has announced a partnership with gBeat, a platform designed for smartwatches, aimed at enhancing the gym experience through wearable technology. The collaboration will allow Fitness On Demand’s Flex App and Group Studio to integrate with gBeat’s geolocation and heart rate features, offering gym members a more seamless and personalized workout experience.
The integration enables users to leverage their Apple Watch and Android/Wear OS devices to track workout data, including heart rate, calorie burn and workout duration. Using geofencing technology, the smartwatch app will automatically launch when members arrive at their gym or fitness studio, simplifying the start of their workout. Once the session is complete, the app will end the workout upon detecting that the user has left the premises, providing a frictionless experience.
This partnership further enhances the data-sharing capabilities of Fitness On Demand’s platform. Workout metrics are stored through Google’s Health Connect and Apple’s HealthKit, allowing users to review session summaries that include heart rate, duration, and calories burned.
Fitness On Demand CEO Andy Peat described the partnership as a significant development, citing the growing role of wearables in the fitness industry. “Recent research shows nearly 400 million gym-goers are using wearable fitness trackers, a figure projected to reach 525 million by 2029,” Peat noted, emphasizing the importance of integrating this technology into gym ecosystems.
Chris Hart, CEO of gBeat, echoed the sentiment, calling Fitness On Demand an ideal partner due to their focus on innovative digital fitness solutions.
Fitness On Demand also recently announced a partnership with Motosumo, a company that uses smartphone technology to turn any stationary bike into a platform for live, interactive cycling classes, as well as with BodyBase, which specializes in reformer fitness machines for homes, hotels and studios.