GROWL Emerges from Stealth, Raises $4.75 Million to Revolutionize Home Fitness with AI-Powered Boxing Technology – SiliconHills

Austin and Paris-based startup GROWL has officially launched, unveiling an innovative fitness platform that transforms traditional boxing training and announcing a $4.75 million seed funding round.

The startup has secured investment from a diverse group of venture capital firms and notable athletes, including lead investor Skip Capital, Teampact.ventures, and Kima Ventures. The round also features investments from professional athletes such as Ciryl Gane, Gaël Fickou, and Julien Marchand, alongside tech entrepreneurs like Jonathan Cherki and Charles Gorintin.

GROWL aims to democratize boxing training by creating an interactive, AI-powered fitness solution that brings professional-level training into users’ homes.

Innovative Technology Meets Fitness

GROWL’s flagship product combines advanced technologies like high-resolution projection, edge-AI computing, multi-camera 3D motion tracking, and Unreal Engine-powered gaming to create an immersive fitness experience. The wall-mounted device offers a life-sized, interactive coach that provides real-time, personalized feedback for workouts.

“GROWL is something else entirely,” said Ciryl Gane. “Every session feels like a game, drawing you back for more. It makes boxing fun and accessible without sacrificing any of the thrill.”

A Fitness Solution for Everyone

Designed for users aged 10 and up, the platform offers a diverse range of workouts including boxing, strength training, yoga, and flexibility exercises. The system adapts to different fitness levels and goals, making it a comprehensive family fitness solution.

Adam Cook from Skip Capital noted the product’s versatility, highlighting its potential for “a complete, immersive at-home fitness experience, with limitless possibilities for future content and workouts.”

Market Opportunity and Vision

GROWL enters the $322 billion global fitness industry, targeting the $110 billion U.S. market with a unique value proposition. The company aims to democratize boxing training by making it accessible, engaging, and technology-driven.

CEO and Co-founder Léo Desrumaux shared a personal motivation: “I found myself through combat sports and boxing. Suddenly, I realized I wasn’t made out of glass – that I could take a punch but also hit back.”

Pricing and Availability

The product is positioned as a premium connected fitness device, with pricing at approximately $150 per month on a 48-month plan or $190 on a 36-month plan, which includes hardware and subscription for unlimited family access.

Pre-sales are expected to open in April 2025, with interested customers able to learn more at joingrowl.com.