Hailey Bieber and Katie Holmes’s Favorite East-West Bag Is a Rare 25% Off Right Now

Fréja’s east-west handbags have become an obsession of mine after I spotted them on countless celebrities this year and throngs of editors during Fall 2024 Fashion Month. So, I’m absolutely thrilled that these It-bags are currently on rare sale, just in time for gifting season. Until December 2, the buzzy vegan leather purse brand is offering 25 percent off its entire collection—including its viral east-west silhouettes—for its annual Black Friday event.

Shop the Freja Black Friday Sale Early

Included in the discounts are the popular Mini Chrystie bag—famously worn by Lila Moss, Jennifer Lawrence, and Alix Earle—and Caroline bag, which has been sported by everyone from Hailey Bieber and Katie Holmes to Gabrielle Union and Matilda Djerf.

Freja Mini Chrystie Bag in Black

Now 25% Off

Freja NYC Mini Chrystie Oat

Now 25% Off

Freja Caroline Bag in Black

Now 25% Off

Freja Caroline Bag in Oat

Now 25% Off

I’m still seeing the fashion set tote Fréja’s sleek east-west bags, and have only heard rave reviews about the high-quality, versatile styles. And now that everything on Fréja’s site is under $500, I’m dropping serious hints about what I want for Christmas—and picking up a few presents for the fashionable people in my life, too.

In fact, the Mini Chrystie and Caroline shoulder bags aren’t the only Fréja pieces worth snagging from this highly-anticipated sale. There are also a range of chic crossbody, tote, and weekender bags as well as travel accessories marked down that are equally deserving of a spot in your cart. For ample inspiration, shop even more standout Fréja deals from my wishlist, below.

Fréja Weekender Bag in Pecan

Now 25% Off

Fréja Tall Tote in Black

Now 25% Off

Fréja Linnea Tote in Latte

Now 25% Off

Fréja Lafayette Tote in Espresso

Now 25% Off

Fréja Travel Pouch 8 in Black

Now 25% Off

Fréja Paloma Tote in Taupe

Now 25% Off

Fréja Mini Shoulder Bag in Oat

Now 12% Off

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Sarah Maberry is a fashion and luxury commerce editor at Hearst Magazines, where she covers fashion, beauty and pop culture. A seasoned trend forecaster and fashion historian, she analyzes viral products and trends on a deeper level, helping readers determine what’s worth buying. When she’s not writing for ELLE, Harper’s BAZAAR, Town & Country, Esquire, Cosmopolitan and other publications, she can be found roaming the Museum at FIT (her alma matter) or sewing her own couture while she binge-watches reality TV.