Hisense Unveils New Flagship Laser TV Series — Including Epic 150-Inch Model

The big (literally) TV trend of the past few months has been a sudden explosion in availability and sales of affordable king-sized TVs of 98 inches and more. Hisense has been particularly quick to capitalize on this new demand for truly cinematic experiences at home with a whole series of LCD TV whoppers across a wide range of price points, making it the number one brand in the 100-inch TV category during the third quarter of 2024.

While much of this new interest in king-sized TVs seems to be centred around super-sized versions of traditional TV panel technologies, though, Hisense has very much not turned its back on the Laser TV concept that has in the past given home theater fans an affordable way into king-sized displays. Ahead of its appearance at next week’s CES in Las Vegas the brand has taken the wraps of a new range of its well-respected L9 series of Laser TVs that’s capable of delivering images as big as 150 inches. A size far beyond anything even the new generation of big LCD TVs can stretch to.

If you’re not familiar with Hisense’s Laser TV concept, it essentially combines an ultra short throw projector with an ambient light rejecting screen, with large speakers built into the projector’s rear side (the side that faces into the room) and built-in smart systems and tuners completing the sensation that you’re watching a TV rather than a projector.

Massive brightness

As well as introducing the new 150-inch screen option, the 2025 Hisense L9 series will be available in four other massive sizes: 100, 110, 120 and 136-inch. The UST projectors at the heart of these laser TV systems will additionally usher in a whole range of other improvements over their already popular and well-received predecessors. Starting with an increase in claimed peak brightness to a mighty 5,000 lumens from the projectors’ “Tri-Chroma” laser lighting system. This should be more than enough to ensure the new L9s deliver a vibrant, punchy, bright image even in light living room settings.

This extreme brightness is claimed to be accompanied by a promising 5,000:1 contrast ratio, too, suggesting that Hisense hasn’t forgotten that Laser TV owners may well want to watch their monster screens in a dark room from time to time, for a properly cinematic experience where good black colours become at least as important as high brightness.

Huge color response

The new L9Qs claim to cover, too, a mind-blowing (and industry-leading) 110% of the BT.2020 color space. To be clear, this is the vast BT2020 color range we’re talking about, rather than the significantly narrower DCI-P3 gamut typically used in HDR mastering.

Another significant advance of the new L9Qs finds them able to switch seamlessly between different screen sizes courtesy of new Auto Screen Alignment and manual keystone correction systems, making them significantly easier to set up. They also provide the most advanced sound system we’ve seen on a Laser TV to date, thanks to a 6.2.2-channel speaker system capable of delivering a surround sound experience that even includes the height effects associated with Dolby Atmos movie mixes. Though if you’d rather partner the latest L9 Laser TVs with an external sound system, one of the new projectors’ HDMI ports supports the eARC feature for passing lossless Atmos or DTS:X sound out to eARC-compatible soundbars or AVRs.

The L9Q’s have received a major aesthetic overhaul, too, with a new Black Walnut decor panel being joined by “Star Orbit” ambient lighting effects, a Clous de Paris texture (yes, I had to Google that as well) and precision brushed metal finishes to create what Hisense calls a “luxury-inspired aesthetic”.

Expansive smarts

Wrapping up the L9Q’s enhanced appeal is their integrated Google TV smart system, which brings with it more than 800 free live TV channels, as well as 700,000+ movies and TV shows available across more than 10,000 apps. Smart features are enhanced, too, by built-in voice control via the Google Assistant, Amazon Alexa or Apple HomeKit systems, and support for HDMI 2.1 features, Wi-Fi 6E, and NEXTGEN TV (ATSC 3.0).

Pricing for Hisense’s new L9 laser TV range is yet to be confirmed, but if you happen to be headed to this year’s CES, you’ll be able to see an L9Q on display at Booth 16625 in the Central Hall, where remarkably it will be shown outputting 1500 nits (a measurement normally associated with TVs rather than projector lumens) of full-screen brightness in conjunction with its 2.9-gain screen.

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