SWITZERLAND. The Swatch Group has opened an Hour Passion boutique dedicated to luxury watches and jewellery at Zurich Airport.
The 66sq m store strengthens the brand’s growing presence in travel retail.
Hour Passion enjoys a prime location at Zurich Airport, the country’s largest international gateway, with daily direct flights to key cities in Europe and around the world. It is located at the Airside Center, the airport’s main shopping complex which extends across two floors.
The concept showcases a wide selection of Swiss watches from brands including Longines, Rado, Tissot, Hamilton, Mido, Certina and Balmain. The range is complemented by various jewellery brands.
Each brand has a dedicated area within the elegantly designed boutique to deliver an immersive experience to travellers. ✈