Interactive Shoppable High-Fashion Films

The Saint Laurent Summer 2024 collection, which was curated by Anthony Vaccarello, embraces simplicity and a return to foundational elements of high-end design. Inspired by historical female aviators like Amelia Earhart and Adrienne Bolland, the collection reflects a pragmatic stance with couture-inspired daytime looks and more relaxed silhouettes. Key pieces in the Saint Laurent Summer 2024 collection include variations of the safari jacket and jumpsuits, characterized by utilitarian ease juxtaposed with thoughtful details like belted waists, as well as an earthy tone palette, and sharp accessories such as leather gloves and high heels.

The capsule is introduced in an interactive video that consumers can shop. Presented against a backdrop of modernist, kaleidoscopic mineral surfaces, the collection offers glimpses of the Eiffel Tower.

Image Credit: Saint Laurent