Shopping
Kim Kardashian’s Skims Swim Shop is back — and hotter than ever
Spring may have only just begun, but Kim Kardashian’s ready to dive into summer.
Weeks after paparazzi spotted her taking a dip in a snakeskin-print bikini, the star’s exact suit is now available to shop — along with a range of other options from the freshly revamped Skims Swim Shop.
Billed as the brand’s “hottest ever” swimwear drop, Wednesday’s launch features both the brand signature neutrals and new red-hot and snake-print styles, all sold in sizes XS to 4X.
Kardashian herself showed off the Signature Triangle Top ($38) during her Turks and Caicos trip earlier this month, while her sister Khloé donned the Scoop Neck One-Piece ($88).
The Skims founder also stripped down for a steamy campaign earlier this week, layering her suits with matching cover-ups like the Ruched Mini Skirt ($48).
British photographer Nick Knight was the creative force behind the shoot, tasked with capturing the collection “in a style reminiscent of his classic and avant-garde fashion campaigns from the 2000s,” according to a press release from the brand.
While the line’s ostensibly designed for the beach or pool, several pieces could also do double duty as everyday outfits — including the Summer Mash Wrap Pant ($78), Deep Plunge Lounge Dress ($78) and Handkerchief Top ($54).
Arguably most famous for its shapewear, Skims branched into bathing suits in 2022.
“Buying swimwear should be fun and easy, yet so many women feel daunted by it. I wanted to change that and make the process as simple as possible by providing a full Swim wardrobe — both for in and out of the water,” Kim said in a press release at the time.
Page Six staffers also put the beach-ready buys to the test upon launch, with Page Six Style editor Elana Fishman praising pieces like the Plunge Bikini Top ($38) — now available in the new snakeskin print — as “flattering, secure and comfortable all at the same time.”
If you’re planning to shop the latest drop, however, just be sure to act fast — Skims’ launches often sell out in a flash.