Fashion
Kordell Beckham And D Smoke Stay Up After Hours With Fashion Nova Men
Kordell Beckham and D Smoke show their sultry sides in the latest Fashion Nova campaign.
Set at an after-hours venue, the two men flex the winter-ready styling of pieces from NovaMen with special appearances from their loved ones. Soundtracked by an unreleased song from D Smoke, he and the Love Island USA winner link up for a round of dominoes after the musician teases the track, enjoying brotherly fellowship in the blue-lit bar.
The video continues with special appearances from D Smoke’s dad, Ronald Farris, and Kordell’s girlfriend, Serena Page, from the aforementioned reality series. The Inglewood, CA. rhymer and his father share a warm embrace at the piano while “Kordena” sits together basking in their young romance.
As described by the fast-fashion retailer, the Grammy-winning artist brings a mature, elevated aesthetic that resonates with the brand’s vision while the 22-year-old budding star is a perfect fit as he continues to capture hearts across the country, seamlessly aligning with the brand’s demographic. In full, the two men represent the “sharp, understated, and undeniably cool” aesthetic that reflects the winter campaign’s mood. Styling for the campaign was done by Dominique Kerenice.
The collection features 26 cold-weather fashion items, including knitted and puffer vests, wool sweaters, plaid and striped button-down shirts, trousers, and jeans. Additionally, the capsule includes a variety of jackets, ranging in style from faux leather, puffer, varsity, denim, trench, and raincoats. This season’s color palette consists of muted winter tones like olive green, brown, beige, and gray, accented by occasional pops of color in the jackets, all aiming to represent how comfort-focused silhouettes and sophisticated color tones are dominating trends in men’s fashion.
“As we move into a new era is only right @novamen help us dress it up. Me and @korde1ll linked up to show em how it’s done,” wrote D Smoke on Instagram sharing the clip.
Sizing for the collection ranges from small to XXXL with pricing from $7 to $50 per item. Customers can shop the collection on the official Fashion Nova website. Take a look at the NovaMen campaign starring D Smoke and Kordell Beckham below.