Merida in the Travel+Leisure World’s Best Awards Top Five – The Yucatan Times

Here are the top five places to go in our annual “World’s Best Awards” survey for 2024.

When it comes to popular vacation spots, Mexico is hard to beat for Travel + Leisure readers. The country is famous for its warm hospitality, rich and varied culture, and crave-worthy cuisine — backed by a complex history and beautiful natural landscapes, from ancient ruins to pristine beaches. From the streets of Mexico City to the traditional towns in the state of Oaxaca, voters love this destination’s kaleidoscope of experiences.

How Voting Works

Every year for our World’s Best Awards survey, T+L asks readers to weigh in on travel experiences around the globe — to share their opinions on the top hotels, resorts, cities, islands, cruise ships, spas, airlines, and more. Over 186,000 T+L readers completed the 2024 survey. A total of more than 700,000 votes were cast across over 8,700 properties (hotels, cities, cruise lines, etc.).

Cities were specifically rated on the criteria below:

• Sights/landmarks
• Culture
• Food
• Friendliness
• Shopping
• Value

For each characteristic, respondents could choose a rating of excellent, above average, average, below average, or poor. The final scores are averages of these responses.

• 1. San Miguel de Allende, Guanajuato
• Reader Score: 91.88
• 2. Oaxaca, Oaxaca
• Reader Score: 89.71
• 3. Mexico City
• Reader Score: 89.28
• 4. Mérida, Yucatán
• Reader Score: 86.67
• 5. Guadalajara, Jalisco
• Reader Score: 84.82

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