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Must-see trade shows and showrooms during Paris Fashion Week Men

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Nicola Mira

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Jun 10, 2024

Notice for Paris-bound buyers, grassroots designers and fashionistas: while the Tranoï trade show is giving this season a miss, FashionNetwork.com has drawn up a list of the trade shows and international showrooms worth visiting during Paris Fashion Week Men, scheduled from Tuesday June 18 to Sunday June 23, showcasing ready-to-wear and accessories collections for Spring/Summer 2025.

Quebec-based label 3.Paradis (launched by Emeric Tchatchoua) will exhibit at the Sphère showroom – 3.Paradis

Sphère back at Palais de Tokyo

The Sphère showroom, renowned for its uber-directional selection of emerging designers, will be hosting six highly creative labels, including 3.Paradis, a French-Canadian label launched by Emeric Tchatchoua, which is joining the official calendar of Paris Fashion Week this season.

Sphère is supported by the French Fashion and Haute Couture Federation (FHCM), and will be back at the Palais de Tokyo in Paris from Wednesday June 19 to Sunday June 23. Besides the streetwear-chic men’s collections by 3.Paradis, it will showcase the eponymous label by Bianca Saunders, a graduate of London’s Royal College of Art who won the ANDAM Grand Prix in 2021; the C.R.E.O.L.E label by designer and DJ Vincent Frederic-Colombo, questioning genre identity through a workwear perspective; eco-designer Jeanne Friot with her sustainable, non-gendered fashion; Ouest Paris, with its contemporary urban wardrobe designed by Arthur Robert (a finalist at the ANDAM’s Pierre Bergé Prize in 2023); and Finnish designer Rolf Ekroth, noted at the Hyères Festival, who has been showing his utilitarian looks at Copenhagen Fashion Week since last summer.

When: from Wednesday June 19 to Sunday June 2024
Where: Palais de Tokyo, 13 avenue du Président Wilson (Paris, 16th arr.)

Man’s cosmopolitan fashion curation

Parisian trade show Man is dedicated to menswear (as its Woman counterpart is to womenswear), and will be held at the Pavillon Vendôme in Paris from Friday June 21 to Sunday June 23, featuring a highly cosmopolitan mix of exhibitors.

Turkish white shirt specialist Bil’s will present its spotless creations at the Man show – Bil’s

Among the exhibitors: shirt specialist Bil’s, based between Istanbul and London; South Korean label Ajobyajo with its neo-punk streetwear; Japanese brand F.O.B Factory, a denim specialist; Canadian label École de Pensée (voted menswear designer of the year at the 2023 Canadian Arts & Fashion Awards), with its new take on tailoring; and Finnish accessories brand Tarvas, with its urban-functional footwear. Man will also showcase seven French brands, some of them regulars at the show, including Veja, Danton and Reception.

When: from Friday June 21 to Sunday June 23 2024
Where: Pavillon Vendôme, 7 place Vendôme (Paris, 1st arr.)

Saudi 100 Brands to stage runway show

​The Saudi 100 Brands collective, whose Parisian showroom will be open on June 20-22 at the Mona Bismarck hotel, will also stage a runway show featuring emerging Saudi designers on Wednesday June 19 at the Yoyo club in the Palais de Tokyo (16th arr.).

Noura Sulaiman will show at the Saudi 100 Brands event in Paris on June 19 – Noura Sulaiman

Saudi 100 Brands is a mentoring initiative backed by the Saudi Fashion Commission, which notably supports womenswear labels like Abadia and The Dropped Collection. The showroom will present the Spring/Summer 2025 collections by 11 menswear labels, such as the eponymous Riyadh-based brand by designer Noura Sulaiman, contemporary luxury label Hindamme (whose name means ‘harmonious’ in Arabic), distinctive for its futuristic prints, premium streetwear brands House of Cenmar and Not Boring, and Mazrood with its cute t-shirts.

When: from Thursday June 20 to Saturday June 22 2024
Where: Mona Bismarck hotel, 34 avenue de New York (Paris, 16th arr.)

Welcome Edition showroom back in Paris

The Welcome Edition showroom, which operates branches in Paris, London, New York and Shanghai, will return to the French capital this summer over the course of four days, basing itself in rue de Lappe and rue de la Roquette.

Service Works will present its utilitarian/functional collections at the Welcome Edition showroom – Service Works

Welcome Edition is renowned as an incubator of bankable talents like Charles Jeffrey Loverboy, and directional labels like Coperni and Ester Manas. This season, it will notably host Danish label Anerkjendt, with its Moroccan-inspired workwear; Venetian label Gallia Knit Project, a knitwear specialist; Sunray Sportswear with its premium, Japan-made t-shirts; Service Works, a London-based ready-to-wear brand specialised in outfits for chefs and amateur cooks; and Catchball, a South Korean brand of canvas sneakers. From France, Welcome Edition will feature, among others, fashion brand Noyoco and footwear specialist Paraboot.

When: from Thursday June 20 to Sunday June 23 2024
Where: 28 rue de Lappe and
22 rue de la Roquette (Paris, 11th arr.).

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