OPINION: The most obvious thing that would make sports gambling safer

Sports betting is not going that well. When we last checked in with the industry in August, things were a bit of a mess for both the betting public and the companies that took their wagers. Sportsbook operators were for the most part struggling to make a profit in an uber-taxed and regulated business. That was despite their customers, sports bettors, gradually losing a higher percentage of their money. The golden days of juicy, supposedly risk-free bet promotions were ebbing. Other than a select few sportsbooks that had gobbled up market share, who in this relationship was thrilled about how things were going?