Opry Entertainment Group Elevates Jordan Pettit & Jenn Tressler

Opry Entertainment Group (OEG) has elevated Jordan Pettit to Vice President of Artist Relations and Jenn Tressler to Director of Artist & Industry Relations.

“Both Jordan and Jenn have been instrumental in building the trusted industry relationships and unique fan experiences that set Opry Entertainment Group apart,” says Patrick Moore, OEG CEO. “I am confident that their leadership will help us unlock even more opportunities to connect artists with fans as we move towards the Opry’s centennial.”

Since joining the company in 2018, Pettit has been instrumental in the creation of artist-driven initiatives and fan experiences that support OEG’s operational goals. He has also served as a bridge-builder to crossover artists, and forged early relationships with country stars as creator of Opry NextStage and other artist-centric programs. In his new role, Pettit will lead the Artist Relations team in developing unique programs and events that hope to further strengthen connections with both artists and fans. Prior to OEG, he held various positions on the label side of the industry, including Vice President of National Radio Marketing at Warner Music Group, for 12 years. Additionally, Pettit currently sits on the Board of Directors for Country Radio Broadcasters (CRB) and veteran charity CreatiVets.

Tressler came to OEG in 2020 as Artist Relations Manager, and was promoted to Senior Artist Relations Manager the following year. She has since built partnerships with labels, artists and industry leaders while helping to highlight new talent through initiatives like Opry NextStage. Tressler also represented the company as a member of Leadership Music’s Class of 2024 and ACM’s LEVel Up Class of 2023. In her new role, she will direct the development of creative artist engagement strategies to support artist engagement with a primary focus on the Grand Ole Opry. Tressler previously served as Senior Manager of Industry Relations at Vevo, where she oversaw programming as well as label and artist relations for the country genre.

As Subscription Manager/Writer, Liza Anderson contributes to many functions of MusicRow. She produces content, carries out general office tasks, assists in the daily news operations, and provides support to all team members. Liza graduated from the University of Alabama in May of 2021 with a B.A. in English and a minor in communication studies. Prior to MusicRow, she worked as an administrative assistant at Anderson Benson where she assisted the firm’s departments, such as the Entertainment Specialty Practice, with various tasks.

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