‘People Love Fashion’-Coco Gauff Teases Groundbreaking US Open Move With $5.2 Billion Long-Time Sponsor

Coco Gauff might have had a bad run at the Paris Olympics, but her fashion and styling still managed to grab many spotlights. Known for donning interesting styles inspired by tennis tour aesthetics, Gauff has shown her skills in amalgamating fashion and tennis. After presenting herself as a fashion icon following in the footsteps of the Williams sisters, Gauff dropped another hint for followers to keep an eye on her outfit for the upcoming US Open.

Gauff spoke about her inclination toward fashion and how she wishes to revamp tennis fashion. In a press conference for the Canadian Open, Gauff discussed her efforts to blend fashion and sport by creating trends. She said, “I mean I’ve done it like all the past few Grand Slams. I’ve done it, I have my own photographer come and take my pictures so I did it, I started it last year doing it with where I’ll you know New Balance would prefer like a whole outfit for me and yeah so I’m actually going to do it at US Open too so I’ve been doing it for a minute I would say last year I kind of started it at Wimbledon then where I posted like a street wear like white outfit so the Grand Slams I’ve committed to doing it obviously.”

Well, if you are a true Gauff fan, you must know how much she loves fashion. From showing off themed nails to donning new hairstyles before tours, this rising tennis star has done it all. Her 2024 Wimbledon dress, made by her biggest sponsor New Balance, caught much spotlight for its peek-a-boo back highlighted with a cutout waist. Speaking about tennis and fashion, Gauff mentioned that incorporating makeup and glamor is easier in tennis than in many other sports, such as track and field.

“I did this year Wimbledon then I brought my makeup I did it in the locker room I brought my outfit I chose. You know I did it on TikTok and I had TikTok pick my outfit so it is something I think would grow the sport because people love fashion and sports and that’s something I’ve been wanting to do for a while so it would be cool to do it,” said Gauff. Referring to her interesting fashion choices, the reigning US Open champion hinted about “something at US Open” but she denied delving deeper into it.

Gauff’s fashion choices on and off the court have delighted her fans. She has proven highly efficient in blending her fashion aesthetics with tennis. Following her remark about the US Open, fans are excited about what she will wear. Gauff’s invested approach in her on-court outfits was evident when she mesmerized everyone with her 2024 Wimbledon outfit.

Coco Gauff shares behind-the-scenes for her Wimbledon outfit ditching the rumor of Serena Williams’ influence

Gauff’s cut-out dress in 2024 Wimbledon brought people memories of young Serena Williams, a former fashion icon of tennis. However, the reigning US Open champion refuted the rumor and said, “Serena is such an icon that everybody can have inspiration from her, she’s the original.  I’m not going to sit here and lie to you and be like, yeah, we took this picture and we wanted to do that.”  

After this, Gauff revealed how her 2024 Wimbledon dress came into being. “I told them I wanted to play with cutouts because there’s not much you can do with the white. I don’t really ever design anything. I don’t draw it. I tell them what I want and they put in a nice way.”

Gauff’s revelations highlight her brilliance in fashion. Her enthusiastic hints about her US Open outfit have fans eagerly anticipating her next creative experiment. Are you excited for Coco Gauff’s US Open look?