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Small Business Saturday 2024: Here’s how to shop Arizona businesses online and in person

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Small Business Saturday 2024: Here’s how to shop Arizona businesses online and in person

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Black Friday is often dominated by big box retailers and nationwide chains with mega sales, but small businesses and local shops shouldn’t be overlooked when it comes to holiday shopping.

Small Business Saturday, which will be on Nov. 30 this year, encourages shoppers to patronize one of the 33 million independent businesses in the United States. The shopping day was originally started by American Express in 2010 and was officially recognized by the Senate in 2011.

Here’s how Arizonans can find a small business in metro Phoenix and other communities to support while making your holiday shopping list this year.

When is Small Business Saturday 2024?

With a later Thanksgiving, Small Business Saturday barely lands in November this year. The shopping event is Nov. 30, 2024.

How can I find a small business to shop on Google?

If you’d like to buy local or from a small business for your holiday shopping, Google made it a little easier. With a small business filter for search and maps, Google allows shoppers to find products offered online by local retailers that identify as small businesses.

Here’s how it works:

On “search,” look for the “small business” filter when shopping on desktop or mobile, or select the filter on “maps” on mobile when looking for local businesses. 

Tap the filter to see products from merchants who identify as small businesses.

How can I find a small business to shop from on Amazon?

Amazon also now has options for finding small stores. With the Amazon Support Small filter, buyers can sift through an assortment of small businesses on the site. You can even turn on further filters, search specific categories like toys or clothing, or support specific communities like Black-owned or LGBTQ+-owned stores.

How can I find a small business to shop from on Etsy?

Etsy is known for its array of small businesses to choose from. With a variety of products — décor, jewelry and handmade clothing galore — the online marketplace is a community of independent sellers, so you always know you’re supporting small.

It’s simple and straightforward, with a “search” bar right up top. You can also try looking through their “Editor’s Pick” holiday guides, “Very Merry deals” list or their gift finder page, with a category for everyone.

Support small businesses at Etsy

Where to go for Small Business Saturday in metro Phoenix?

Phoenix Flea: This market returns to Heritage Square and Science Park in downtown Phoenix from 10 a.m. to 4 p.m. on Small Business Saturday. The outdoor market brings together 130 vendors selling a wide variety of handcrafted or vintage goods, fine art and artisan food. Tickets are required and cost $5 a person.

Native Holiday Market: This free event, which is curated by the local clothing label OXDX Clothing, runs from 10 a.m. to 5 p.m. at the Tempe Center for the Arts. It will highlight Indigenous artists and small businesses; there will be music, performances and food trucks.

Small Business Saturday in downtown Chandler: Downtown Chandler has 75 independently owned businesses and will be open for holiday shoppers on Small Business Saturday. There will be live music from 1-4 p.m. There is a free family event from 4 to 6 p.m. that features performances, holiday decorations and more.

Small Business Saturday Holiday Market: Downtown Phoenix wine bar GenuWine is hosting a holiday market from 12 to 3 p.m. The market will feature unique gifts and handcrafted items, treats and wine at the downtown Phoenix wine bar, located at 888 North First Ave., Suite 10.

Black Friday Small Business Saturday Buy Local Block Party: This block party, hosted by ACRES Community Creators Marketplace, will feature 100 small businesses, music, food trucks and a bounce house. The event runs from 2 to 7 p.m. on Black Friday and 12 to 5 p.m. on Small Business Saturday at 610 E. Roosevelt St. in Phoenix.

— Purchases you make through our links may earn us and our publishing partners a commission.

USA TODAY contributed to this report.

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