Sustainability LIVE: D&I – Exploring ESG in Entertainment

Liesbeth Oost, Head of ESG at JVH Gaming and Entertainment Group joined Sustainability LIVE: Diversity & Inclusion 2024 for a fireside chat exploring the entertainment industry’s role in embedding ESG principles for long-term sustainability.

Leveraging influence to promote ESG

During the session, Liesbeth highlights the unique opportunity the entertainment industry has to influence society. 

She explains how embedding ESG principles into content, customer interactions and operational practices allows organisations to address issues such as responsible gaming, inclusivity and data security.

The entertainment and gaming sector, with its vast reach, holds a special responsibility, Liesbeth states. 

“The social aspect is central to our industry. Millions engage with our content daily, so we must ensure it’s safe, inclusive, and beneficial to society,” she says.

She emphasises the importance of aligning with evolving EU regulations, such as corporate sustainability reporting standards, which demand transparency and accountability.

To foster this impact, Liesbeth says the industry should use its platforms to champion values like diversity, mental health and responsible consumption.

Simultaneously, companies must focus on reducing their environmental footprint and upholding transparency in governance. 

By adopting a comprehensive ESG strategy, Liesbeth argues, entertainment businesses can strengthen their brand reputation while driving sustainability forward.