I’m not ashamed to admit that I’m an online shopping addict. With the allure of flash sales, exclusive discounts, and the convenience of having everything delivered...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. SPO M&A The Cannes Lions festival is always a splashy week, and this year...
Scale has been a big part of Amazon’s pitch for ads in Prime Video. The TV and movie service boasts 115 million monthly viewers, putting it...
An Amazon Prime membership can boast some serious perks, among them free two-day shipping, instant access to movies on Amazon Prime Video, pharmacy discounts and Whole...
Prime Video’s German series Maxton Hall – The World Between Us has been handed a swift recommission after becoming the streamer’s most-watched international show of all...
NASCAR will institute an in-season tournament competition in 2025, becoming the latest sport to inject extra significance into the heart of its regular season. A 32-driver,...
Amazon Prime Video isn’t waiting for the start of next week’s “upfront” to draw attention to women’s sports. The streaming giant said it has struck a...
Amazon is set to add even more ads to Prime Video in the form of pause ads built entirely to leverage your Prime subscription and sell...
Edgar Cervantes / Android Authority TL;DR Amazon is introducing three new ad formats for Prime Video: Shoppable carousel ads, Interactive pause ads, and Interactive brand trivia...
Last February Major League Baseball Commissioner Rob Manfred announced plans to launch a national … [+] in-market streaming service as soon as 2025. To be successful...
Amazon wants to break down the barriers between watching TV and driving to the mall. The streaming giant on Tuesday unveiled a new suite of interactive...