Black Friday used to happen only in November. But even as we’ve been getting used to the idea of those sales creeping into October, retailers have...
In the past, fashion brands could tightly control their perception with carefully managed public relations and marketing campaigns. Today, a brand’s image is largely in the...
Programme Faculty: Dean Abecassis-Moedas CATOLICA LISBON, Martin Frolander JUNOVERSE, Avivah … [+] Wittenberg-Cox 20-FIRST, Nic Palmarini NICA Catolica Lisbon This month’s Longevity Leadership Programme in Lisbon...
Between 45% and 60% of consumers plan to maintain the same amount of online spending on essentials. Consumers are continuing to make spending tradeoffs in the...
Forter, the Trust Platform for digital commerce, released findings from a national consumer study that found the majority of respondents (61%) have shifted their online shopping...
Retail therapy? People visiting an outdoor market. — Image by © Tim Sandle A new report from CX Network has revealed the top trends in customer...
Generation Z, or Gen-Z — those born roughly between 1995 and 2009 — today account for more than two billion people, or about 30 percent, of...
Share this Article You are free to share this article under the Attribution 4.0 International license. Repeated trips to the grocery store may be all that’s...
Research from the Better Sleep Council’s latest survey uncovers what’s most important to consumers as they purchase new mattresses. A consumer realizes she needs a new...
A sample of the report is available for download below. Full access to The BoF Brand Magic Index is for Executive members. What is Brand Magic?...
More and more people are using digital tools to make purchases, and this was evidenced by an 8% increase over the previous year, according to the...
Temu, with 75 million monthly EU users as of March, often failed to provide consumers with crucial information about the sellers on its platform and whether...