Influencer marketing is everywhere these days. According to McKinsey, “the influencer marketing economy was valued at $21.1 billion” in 2023. From beauty brands to restaurants, many...
Tony Cuthbertson is not one to look a gift horse in the mouth, but this time, he makes an exception to explain TikTok’s gifting feature. Over...
More from Footwear News It appears influencers aren’t posting about fashion like they used to. In a recent report from Traackr, an influencer marketing platform, there’s...
Influencer-marketing startup Dreamwell AI raised $2.3 million in a pre-seed round led by Tim Draper. The company uses AI to automate marketing tasks like influencer prospecting...
Social media hugely influences travel, contributing to local pressures, and protests this summer. For The Drum’s travel & tourism focus week, Stevie Archer of SS+K, part...
To digitise their designs, Fashion League uses software platform Marvelous Designer, which was originally designed for the fashion industry. The ultimate goal is for creators to...