Gen Z may be native to social media and mobile technology, but they are increasingly looking for physical retail shopping experiences. According to a study by...
getty While the Black Friday holiday weekend ushered in the holiday shopping frenzy, the landscape of online shopping is poised to undergo a transformative shift, driven...
If this is TikTok’s last Christmas in America, it’s not going out quietly. The social media platform’s shopping arm, TikTok Shop, has seen heavy levels of...
Think you know what online shoppers want? Think again. Some current ecommerce trends challenge gender and age group stereotypes, a new report from Gale’s commerce team...
This small business owner is thrilled with the results of his Facebook ads. getty Scroll, scroll, scroll. Stop. Ooh! What’s that? In the blink of an...
The next generation of small businesses just might be the current generation of micro-businesses. They’re the creators. The 200 million plus community that populates sites like...
Shoppers of all ages are buying products through social apps, gaming platforms, and livestreams, according to new data from Horizon Media, exclusively shared with ADWEEK. TikTok’s...
The recently published RetailX Europe Top1000 360° report looks at some of the most effective digital technologies that retailers are employing. Live shoppingLive streams are interactive,...
Thousands of additional brands that use Shopify can now make their products available for creators to tag in shopping-related videos on YouTube. YouTube and Shopify have...
Merchants have much to gain if they find the way to the hearts of Gen Z consumers — and can get them to click on the...
Meta said it is expanding its business subscription program to users in India. The tech giant last year introduced Meta Verified for businesses on Facebook and Instagram, and recently...
Flip app screenshot Courtesy of Flip The emergence of social commerce flips traditional e-commerce digital retail on its head. Instead of a brand opening a digital...