Beauty & Lifestyle Influencer Live Selling to her Followers on TikTok. getty Forget “add to cart” – it’s all about #TikTokMadeMeBuyIt. Gone are the days of...
With young shoppers increasingly seeking more social shopping experiences across digital and physical channels, Poshmark is turning to virtual, live events to generate enthusiasm and engagement....
As consumers around the world look for more engaging purchasing experiences, livestream shopping is expanding internationally. Zara, for instance, is reportedly expanding its live shopping to...
Trnd is one platform working to address points of friction across the social commerce shopping … [+] experience. Trnd The U.S. social commerce market, valued at...
Consumers increasingly want immersive eCommerce journeys, and Walmart is launching new digital shopping experiences to meet this demand. In an interview with PYMNTS following the retailer’s...
With young consumers’ fashion habits rapidly evolving alongside quickly changing social media trends, Express has not been able to keep up. The fast-fashion company, which in...