The 11 Fashion Brands That’ll Influence Our Style the Most in 2025

Though we’re still a few months away from its arrival, 2025 will be here before we know it, and I, for one, don’t plan on being unprepared when it does. I like to think ahead, especially about clothes, so when the opportunity comes around every year to get the gears turning about my style and the way it’ll adapt in the forthcoming 365 days, I grab it. And so do my co-workers. (We often think alike in this way.) After looking through thousands of individual spring 2025 runway looks during fashion month, like me, they’re well underway with their 2025 fashion preparations.

Though we think alike, we don’t all dress alike, so we tend to fall in love with different collections, as well as brands. Some of us are more minimalist, primarily sticking to neutral colors and classic silhouettes, while others take a more maximalist approach, testing out louder shades and patterns every chance they get. The one thing we all share, though, is great taste. With that in mind, I sought out my team’s help in determining which of the big fashion brands will influence the industry most in 2025, having each of my co-workers share their top one or two labels and how the S/S 25 collections and beyond will shape their wardrobes in the coming year. Scroll down to find out who made the cut.

“I want my entire 2025 aesthetic to reference Saint Laurent’s S/S 25 collection, my favorite moment from Paris Fashion Week. I can’t stop thinking about the modern tailoring, complete with ties tucked into trousers, oversize eyeglasses, and dreamy outerwear on top—nods to Yves Saint Laurent himself. This vibe feels cool, forward, and elevated.” — Bobby Schuessler, Market Director

“For me, the beauty of the Toteme S/S 25 collection was all in the finer details. The long sleeves of knit tops sliced into capes, the sheer black tights that punctuated a largely cream-toned palette, the long and dainty pendant necklaces that served as the only accessory. Designer Elin Kling flexed her mastery of cool-girl minimalism with this collection, and it only heightened my need for a wardrobe full of the Scandinavian label. Capes, cream tones, coordinated scarves, and collarless car coats are all on my future shopping list as I look ahead to build my 2025 wardrobe, not least of which is Toteme’s new belted tote bag, which has already risen in the ranks as a current-season It piece.” — Anna LaPlaca, Senior Fashion Editor

“For its S/S 25 collection, Bottega Veneta presented a take on Milanese style that felt sophisticated and elevated yet somehow youthful as well. There was soft power dressing in the form of perfectly cut pencil skirts and sleek leather pumps. Beautiful closet staples surfaced such as timeless black midi dresses, A-line skirts, and baroque pearl necklaces in unexpected colors. New bags were also introduced, including updated takes on the Andiamo tote and Lauren 1980 clutch, which are already sitting at the top of my shopping list. Celebrity attendees at the show including Kendall Jenner and Nara Smith dressed in looks already inspiring my style for the months and years ahead.” — Kristen Nichols, Associate Director of Special Projects

“Because of its sophisticated spring 2025 collection, Proenza Schouler is inspiring how I will dress in 2025. The collection centered on minimalist yet statement-making pieces that were effortless yet polished—a dressing approach I look to emulate. For example, there were well-tailored oversize pants and striking long, billowy dresses. Additionally, the oversize shirt dresses and belted coats adorned with horizontal and vertical stripes caught my eye because of the way they evoked a serene nautical vibe, feeling understated and very 2025.” — Nikki Chwatt, Associate Fashion Editor

“Ever since Louise Trotter took over at the helm of French fashion house Carven, I’ve been adopting bits and pieces of each collection into my style, taking cues from her incredible styling and attention to detail. I visited the Paris store not too long ago and tried her designs for the first time—I was amazed by the quality. These types of pieces stand up on their own—that’s how structured and weighty they are, which to me, is the ultimate signifier of luxury. The S/S 25 season was no different, with high necklines, longline coats, and rounded shoulders all coming into play for next spring. There was an overall air of effortless elegance to the collection, which happens to be the aesthetic I’m leaning toward for the year ahead. It takes building a wardrobe full of pieces that make getting dressed easy and every outfit impressive but not overdone. And no one’s doing that better than Trotter in my opinion.” — Eliza Huber, Senior Fashion Editor