The World’s First Transparent TV Has Officially Hit the Market

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LG‘s see-through TV is ready for your living room.

The tech giant has put the world’s first fully transparent 4K OLED TV on the market, with preorders starting $59,999.99 on the brand’s website.

Making its debut at this year’s Consumer Electronics Show (CES), the Signature OLED T features a self-lit display that can can be used in either fully transparent or opaque mode, a breakthrough for television tech, according to the brand’s press release. And thanks to that transparent mode, which adds a translucent quality to the sleek 77-inch screen, your surroundings and the on-screen visuals will blend together. Plus, when the model is fully turned off, only the slender, minimal frame remains visible, adding an airy feel to any space.

This concept of unconventional display properties was taken to the limit by the LG team with the development of T-Objet, an always-on-display (AOD) mode. When switched on, the TV becomes akin to a digital canvas that can crisply display artwork, photographs, or videos with accurate color and high image quality you can expect from OLED.

If you want an even cleaner look, T-Bar mode could be the answer. The setting creates a fine digital ticker tape of information at the bottom of the screen that can include weather forecasts, sports results, and even song titles. When the new mode is in use, the rest of the screen remains clear for a virtually invisible presence that allows you to stay connected only as much you see fit.

Besides its impressive visual capabilities, the OLED T is also entirely wireless, a design feature that enhances its aesthetics while also alleviating the mess of hopelessly tangled cables. The tech brand’s proprietary technology allows for both lossless video and audio that transmit without any latency for a seamless experience.

As for LG’s other innovations of late, the company just unveiled the world’s first stretchable screen last month. The bonkers display, which is able to elongate and twist, can expand up to 50 percent beyond its original size of 12 inches. It doesn’t seem like this flexible innovation will be coming to market anytime soon, though—but the OLED T can hold you over in the meantime.