Upcoming fashion show highlights sustainable shopping

HARRISONBURG, Va. (WHSV) – A local company and its 22-year-old founder are putting on a fashion show in Downtown Harrisonburg on Friday, August 31. The show will highlight local designers in the Friendly City and promote sustainable shopping.

Organized by DownsCorp, founded by Seth Downs, the 540 Fashion Showcase will feature several designers who have used upcycled or secondhand materials to create unique clothing pieces.

“We’re trying to give a platform to people who will upcycle those pieces of clothing, and give a platform to those who want to give clothing a second life, as opposed to just throwing it in a landfill and creating more waste,” Downs said.

Downs said the showcase also encourages people to shop locally. It will be held at the Lofts at Liberty Street from 6-8 p.m..

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