World’s ‘ugliest’ dog revealed

In a celebration of canine uniqueness that turns conventional beauty standards on their head, an eight-year-old Pekingese named Wild Thang has been crowned the winner of the 2024 World’s Ugliest Dog contest.

The annual event, held about 38 miles north of San Francisco, California at the Sonoma Marin Fair in Petaluma, has become a beloved tradition that attracts contestants and spectators from across the country.

It serves not only as an entertaining spectacle but also as a reminder of the diverse needs within the canine community and the importance of giving homes to dogs of all shapes, sizes, and appearances.

Wild Thang, hailing from North Bend, Oregon, secured the top spot on his fifth attempt at the title. The competition, which took place on Friday, June 21, saw a diverse array of contestants vying for the unconventional honor and a share of the $10,000 prize pool sponsored by Mug Root Beer.

The victorious pooch’s journey to the winner’s circle is as remarkable as his appearance. Born in Los Angeles, Wild Thang faced major health challenges early in life. As a puppy, he contracted distemper while in foster care, a potentially fatal viral disease that claimed the life of another puppy in his litter.

Although Wild Thang survived, the illness left him with permanent physical effects, including malformed teeth and a constantly paddling right leg.

Despite these obstacles, Wild Thang’s resilient spirit has transformed him into an advocate for pet health and welfare. His owner has leveraged the dog’s Instagram presence to promote pet vaccination and raise funds for rescue efforts. Notably, the platform has been used to support Pekingese dogs affected by the conflict in Ukraine, resulting in the successful adoption of seven dogs by families in Canada and the United States.

The contest, now in its 35th year, aims to promote adoption of all dogs, regardless of their appearance. It serves as a platform to celebrate the imperfectly perfect dogs that need adoption and remind people that all dogs deserve love, regardless of their physical attributes.

As the first-place winner, Wild Thang will receive a $5,000 cash prize and the unique opportunity to be featured on a limited-edition can of Mug Root Beer. The exposure from this win is expected to boost Wild Thang’s platform, potentially amplifying his advocacy efforts for animal welfare causes.

The second-place title went to Rome, a pug with his own set of endearing quirks, who will take home $3,000. Daisy Mae secured the third spot and a $2,000 prize, rounding out the top three in this unusual pageant.

The World’s Ugliest Dog contest has been a topic of discussion among animal welfare advocates. While some argue that it might encourage breeding practices that prioritize unusual features over animal health, supporters contend that the event celebrates rescue dogs and promotes adoption of animals that might otherwise be overlooked.

With its tongue-in-cheek title, the contest continues to challenge perceptions of canine beauty while championing the cause of animal adoption and welfare.

Newsweek contacted the Marin Fair on Saturday via email for further comment on the contest.